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The restaurant industry is its own ball game when it comes to social media. You’re not selling shirts online, and you’re not a service that seeks to acquire leads that you can hopefully convert into sales. Your restaurant sells a meal and an experience that only lasts while customers Real Estate Photo Editing Service enjoy it – meaning the value of the product is momentary.Your customers aren’t coming to buy something they can take home and enjoy for years. They come for a happy experience that will satisfy their hunger.Your social media marketing strategy should reflect these goals!
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due to the nature of how restaurants operate and how they earn revenue, it can be less obvious how to create a social media strategy for restaurants. Specifically, restaurant Facebook ads can be difficult to navigate.What do we track if we are not selling a product online?How does online advertising translate to in-store foot traffic?How will Facebook impact the number of people who come to dine at my restaurant?These are common (and good!) questions to ask when it comes to running Facebook ads in a restaurant.